Saturday, May 17, 2008

The Forerunner (1:1): "Calendula" (Advertisement, Charlotte Perkins Gilman)


CHILDREN CEASE TO CRY FOR IT.

This is a gratuitous advertisement, benefitting

a) The Child; whose pain stops;

b) The Mother; who doesn't have to hear him cry;

c) The Nearest Druggist--a little.

CALENDULA is a good standard old drug--made of marigolds--in the
materia medica. You buy a little bottle of tincture of calendula, and
keep it on the shelf. Nobody will drink it by mistake--it doesn't taste
good.

Presently Johnny falls down hard--he was running--he fell on a gritty
place--his poor little knee is scraped raw. And he howls, how he howls!
square-mouthed and inconsolable.

Then you hastily get a half a tea-cupful of water, a little warm if you
have it, and put in a few drops of calendula. Wet a soft clean rag in
it, bind it softly on the wound, keep it wet--and the pain stops.

Many many times has this quieted my infant anguish; also have I used it
as a grown up. The effect is the same.

C-A-L-E-N-D-U-L-A

TAKES THE PAIN FROM

A--R-A-W--W-O-U-N-D
______________________________________

Originally published in Forerunner: 1:1 (November 1909).

Etext from Project Gutenberg.

This public domain text has been presented as found (with some minor format changes); this website and its owners are not responsible for errors, substantive and/or minor.

The Forerunner: 1:1 (November 1909): Table of Contents

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